Course curriculum

  • 1

    Media Buying Fundamentals

    • Media Buying Fundamentals
  • 2

    Knowing Your Customer

    • Knowing Your Customer
  • 3

    Think Like a Media Buyer

    • How to Think Like a Media Buyer
  • 4

    Picking a Product to Promote

    • Picking a Product to Promote Part 1

    • Picking a Product to Promote Part 2
  • 5

    Setting Up Your TikTok + Infrastructure

    • Setting Up Your TikTok + Infrastructure Part 1

    • Setting Up Your TikTok + Infrastructure Part 2

    • Setting Up Your TikTok + Infrastructure Part 3

    • Setting Up Your TikTok + Infrastructure Part 4
  • 6

    Building Ad Creative

    • Building Ad Creative Part 1

    • Building Ad Creative Part 2

    • Building Ad Creative Part 3
  • 7

    Campaign Setup Walkthrough

    • Campaign Setup Walkthrough Part 1

    • Campaign Setup Walkthrough Part 2
  • 8

    Reviewing Performance

    • Reviewing Performance
  • 9

    BONUS: Landing Page Lesson

    • Bonus: Landing Page Lesson